Olives quick facts and Old World Market special

Olives were so revered in Biblical times that it is said that Moses granted olive growers an exemption from military service. Traditionally, olive oil was the oil burned in Hanukkah lamps. The earliest Olympic flame was a burning olive branch.
Governments have begun to grant Controlled Designation of Origin to olives, just as with fine wines and cheeses. Thus, only the olives produced in Kalamata, Greece are permitted to carry that name. Beware-Kalamata style olives and Kalamata olives are not the same product .
For thousands of years the olive branch has been used as a sign of peace and goodwill. This may be partly due to the fact that in early cultivation of the olive, it took decades to bear fruit for harvest, and, therefore, it was believed that anyone who planted olive groves was expecting a long and peaceful life.
Olives cannot be eaten right off of the tree; they require special processing to reduce their intrinsic bitterness.Some olives are picked green and unripe, while others are allowed to fully ripen on the tree to a black color. Yet, not all of the black olives available begin with a black color. Some processing methods expose unripe greens olives to the air, and the subsequent oxidation turns them a dark color.
Olives, one of the oldest foods known, are thought to have originated in Crete between five and seven thousand years ago.
The easiest way to pit olives is to press them with the flat side of a broad bladed knife. This will help break the flesh so that you can easily remove the pit with your fingers or the knife. The brine in which olives are packed can be used as a replacement for salted water in recipes.

At your favorite market in Naples, you can find a great variety of olives from the “Old World”-whole, pitted, oil cured, sliced, stuffed .
You name it, we have it.
Greek Kalamata, Greek Volos Black, Mediterranean mixed, Spanish Green Queen, Italian Manzanila, Turkish Marmarabirlik , Morrocan oil cured, Lebanese Cracked green, Greek Halkidiki and many more to come.
So do not wait and stop by today and receive 10% discount for all the olives you buy just by mentioning this blog or Facebook page.
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